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Optimyzer

Privacy Policy

Last updated: October 15, 2021

Through this privacy notice, we inform you about the type, scope and purposes of the processing of personal data within the Optimyzer platform and our website, the websites, functions and content connected to it, as well as external websites, such as our profiles on social media networks and platforms.

Definitions

  • "Gauss ML" and/or "we" refers to Gauss Machine Learning GmbH as the responsible party that offers this website.
  • "Personal data" or "data" within the meaning of this privacy notice means personal data in accordance with Art. 4 No. 1 GDPR.
  • "You" refers to the visitor or user of the website.
  • "Website" means the homepage and landing pages of Gauss ML, in particular gauss-ml.com and optimyzer.ai, including the respective subdomains.

For the terminology used in this privacy notice, the definitions in Art. 4 of the EU General Data Protection Regulation (GDPR) apply.

Gauss ML processes your personal data in compliance with applicable data protection law. As far as Gauss ML processes personal data, this is always done for a specific purpose.

Responsible party in accordance with GDPR:

Gauss Machine Learning GmbH

Bergstr. 4/2

71229 Leonberg

Germany

Types of Data, Processing Purposes and Legal Bases for Data Processing

Types of Data

Contact data (e.g., real names, address data, email addresses, phone numbers), User communications sent to Gauss ML via the website (e.g., text entries in form fields), Usage data (e.g., visited websites, time and duration of access), Meta/communication data (e.g., device information, operating system used, browser used, IP addresses), Location data (based on IP addresses).

Purposes of Processing Personal Data

We process personal data for the following purposes:

Provision of our platform, our website, its functions and content, Marketing and sales of products, services and/or events, Processing of inquiries about products, services and/or events, Personnel recruitment, Ensuring the integrity and availability of the service (e.g., to prevent, detect and contain attacks, protect against unauthorized third-party system access), Reach measurement.

Cookies

Small files that are stored on users' computers via the browser are referred to as "Cookies". Different information can be stored within cookies. A cookie primarily serves to store information about a user (or the device on which the cookie is stored) during or after their visit within an online offering. Cookies that are deleted after a user leaves an online offering and closes their browser are referred to as temporary cookies or "session cookies" or "transient cookies". In such a cookie, for example, the contents of a shopping cart in an online shop or a login status can be stored. Cookies that remain stored even after the browser is closed are referred to as "permanent" or "persistent". For example, the login status can be stored if users visit it after several days. Likewise, the interests of users can be stored in such a cookie, which are used for reach measurement or marketing purposes. Cookies that are offered by providers other than the responsible party that operates the online offering are referred to as "third-party cookies" (otherwise, if it is only their cookies, one speaks of "first-party cookies").

Cookies are primarily used to control certain sessions, in particular to display certain database contents a "presentation layer", the control of which (such as "forward and backward browsing") is handled via session cookies.

As already stated, cookies can be used in the area of the website and the platform. Cookies are mandatory for the conclusion of a contract in this context.

In the case of embedding images and videos from third parties, cookies can also be set. This is done by the respective third-party provider.

Cookies are also used when you set up a user account on our website and remain logged in as a user.

A general objection to the use of cookies used for online marketing purposes can be declared for a large number of services, especially in the case of tracking, via the US page www.aboutads.info/choices/ or the EU page www.youronlinechoices.com. Furthermore, the storage of cookies can be achieved by disabling them in the browser settings. Please note that then it may not be possible to use all functions of this online offering.

You can block cookies by blocking the setting of cookies by our website in your browser. This may result in our website no longer being fully usable or functioning to its full extent.

You can delete individual cookies or the entire cookie inventory. In addition, you will receive information and instructions on how these cookies can be deleted or their storage blocked in advance. Depending on your browser provider, you can find the necessary information with the respective provider of the browser you use.

Contact via Contact Forms

If you contact us by email or contact form, the information you provide will be stored for the purpose of processing the inquiry and for any follow-up questions and, if applicable, for sending requested information material.

Purpose of data processing: Answering the inquiry you have made.

Legal basis: Article 6(1)(b) GDPR (Necessary for the performance of pre-contractual measures, which are carried out at the request of the data subject)

Logging Data

The web server temporarily records the connection data of the requesting computer (IP address), the pages you visit with us, the date and duration of the visit, the identification data of the browser and operating system type used, and the website from which you visit us, as well as the successful retrieval in log files. The technical administration of the websites and anonymous statistical surveys enable an evaluation of the accesses to our website and an evaluation with the aim of increasing data protection and data security in our company, in order to ultimately ensure an optimal level of protection for the personal data we process.

The server log file data is stored separately from all personal data you provide.

Purpose of data processing: We store server log files for security reasons (e.g., to investigate abuse or fraud) for a maximum of 31 days and then delete them. Data whose further retention is required for evidentiary purposes will only be deleted after the respective incident has been finally clarified.

Legal basis: Article 6(1)(f) GDPR (legitimate interest). Our legitimate interest follows from the mentioned security interest and the necessity of a trouble-free provision of our website.

Customer Account Online

In order to be able to access our contractually agreed services, we offer you the possibility to create a customer account on our website. Registration is voluntary. For registration, the provision of your real name and your email address is necessary.

In your customer account, you can view, change or delete the data stored about you. The deletion of the customer account is only the deletion in our website system. A deletion in downstream systems (e.g., backup systems) is not necessarily associated with this.

In addition to the data requested during registration, you must provide a self-selected password for successful registration. This serves together with your email address to access your customer account.

After registration, a permanent cookie is set. This function saves you from having to re-enter your email address and password after a first login.

Legal basis: Art. 6(1)(f) GDPR. Our legitimate interest follows from the provision of convenient use of our website. Furthermore Art. 6(1)(b) GDPR. Enabling access to our services via the website.

Plugins, Tools

Recipients of the data may be technical service providers who act as processors for the operation and maintenance of our website.

Unless otherwise stated in this privacy notice, data will not be passed on to third parties.

We maintain online presences within social networks and platforms in order to be able to communicate with customers, interested parties and users active there and to inform them about our services. When calling up the respective networks and platforms, the terms and conditions and data processing guidelines of the respective operators apply. Unless otherwise stated in the context of our privacy notice, we process the data of users if they communicate with us within the social networks and platforms, e.g., write posts on our online presences or send us messages.

Legal basis: Art. 6(1)(f) GDPR (legitimate interest). Interest in the analysis, optimization and economic operation of our online offering in the sense of content or service offerings from third-party providers, in order to integrate their content and services, such as videos or fonts (hereinafter uniformly referred to as "content").

Google Analytics

We use Google Analytics to analyze website usage. The data obtained from this is used to optimize our website and advertising measures.

Google Analytics is a web analytics service operated and provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, United States). Google processes the data on website usage on our behalf and is contractually committed to measures to ensure the confidentiality of the processed data. During your website visit, the following data is recorded, among others:

Pages accessed, Orders including revenue and products ordered, Achievement of "website goals" (e.g., contact inquiries), Your behavior on the pages (for example clicks, scroll behavior and dwell time), Your approximate location (country and city), Your IP address (in shortened form, so that no unique assignment is possible), Technical information such as browser, internet provider, device and screen resolution, Source of your visit (i.e., via which website or via which advertising medium you came to us)

This data is transmitted to a Google server in the USA.

Google Analytics stores cookies in your web browser for a period of two years since your last visit. These cookies contain a randomly generated user ID with which you can be recognized on future website visits. The recorded data is stored together with the randomly generated user ID, which enables the evaluation of pseudonymous user profiles. This user-related data is automatically deleted after 14 months. Other data remains stored in aggregated form indefinitely.

If you do not agree with the collection, you can prevent it by one-time installation of the browser add-on to disable Google Analytics or by rejecting cookies via our cookie settings dialog.

Google Web Fonts

This page uses so-called web fonts provided by Google for uniform display of fonts. When you call up a page, your browser loads the required web fonts into its browser cache to display texts and fonts correctly. For this purpose, the browser you are using must connect to Google's servers. This gives Google knowledge that our website was accessed via your IP address. The use of Google Web Fonts is in the interest of a uniform and appealing presentation of our online offerings. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR.

If your browser does not support web fonts, a standard font from your computer will be used.

Further information on Google Web Fonts can be found at developers.google.com/fonts/faq and in Google's privacy policy: www.google.com/policies/privacy/.

Google reCAPTCHA

To protect our contact forms and registration features against spam and abuse (e.g., by bots), we use the "Google reCAPTCHA" service provided by Google.

reCAPTCHA analyzes the behavior of the website visitor based on various characteristics (e.g., IP address, duration of visit, or mouse movements made by the user). This analysis begins automatically as soon as the website visitor enters the website. The data collected during the analysis is forwarded to Google.

Purpose of Processing: We use reCAPTCHA strictly to ensure the security of our website and to protect our web forms from automated abuse, spying, and spam.

Legal Basis: The processing is based on Art. 6(1)(f) GDPR. We have a legitimate interest in protecting our web offerings from abusive automated spying and from spam.

Data Processing Role: Regarding this service, Google acts strictly as a Data Processor on our behalf.

Storage Duration of Personal Data

We delete the data processed by us in accordance with Art. 17 and 18 GDPR or restrict their processing. Unless otherwise regulated in this privacy policy, we delete the data stored with us as soon as there is no longer a requirement for further storage. A requirement in this sense exists in particular if we need the data to provide contractual services, to check, grant or defend against warranty and guarantee claims. A requirement also exists insofar as we must comply with legal retention periods. In this case, deletion takes place after the corresponding obligations have expired.

If the data is not deleted because it is required for other and legally permissible purposes, its processing is restricted, i.e., the data is blocked and not processed for other purposes. This applies in particular to data subject to commercial or tax retention obligations.

Your Rights

In accordance with Art. 7(3) GDPR, you have the right to withdraw consent granted in accordance with Art. 7(3) GDPR with effect for the future.

In accordance with Art. 15 GDPR, you have the right to request confirmation as to whether data concerning you is being processed and to obtain information about this data as well as further information and a copy of the data.

In accordance with Art. 16 GDPR, you have the right to request the completion of data concerning you or the rectification of incorrect data concerning you.

In accordance with Art. 17 GDPR, you have the right to request that data concerning you be deleted immediately or, alternatively, in accordance with Art. 18 GDPR, to request a restriction of the processing of the data.

In accordance with Art. 20 GDPR, you have the right to request that the data concerning you that you have provided to us be received and that it be transmitted to other controllers.

In accordance with Art. 21 GDPR, you can object to the future processing of data concerning you at any time. The objection can be made in particular against processing for direct marketing purposes.

In accordance with Art. 77 GDPR, you have the right to lodge a complaint with the competent supervisory authority.

If you have given us consent, you can withdraw it at any time with effect for the future.

However, without the IP address, the service and functionality of our website cannot be guaranteed. In addition, individual services and services may not be available or may be restricted. For this reason, an objection is excluded.

Data Protection Officer:

We are not legally obliged to appoint a data protection officer and have not appointed a data protection officer in this respect.